The marketplace
Medicare brokers actually needed.

Medicare Book Exchange is the first online marketplace built exclusively for Medicare brokers buying and selling books of business. Whether you’re winding down or just getting started, we’re here to make the transition seamless, secure, and successful.

A note from the team

We started this because the industry needed a bridge.

The Medicare Book Exchange Team
Albany, NY · medicarebookexchange.com

The Medicare market is booming. But succession planning and strategic expansion remain underserved. Veteran brokers have spent decades building books of business—real relationships, real renewal income, real legacies—and when it comes time to step away, the options have been thin, informal, and often disappointing.

On the other side, growth-focused brokers don’t need more leads. They need leverage—a way to acquire established relationships and recurring revenue, not just chase new prospects.

Medicare Book Exchange exists for both. We’re not just a transaction platform—we’re a catalyst for how this industry evolves. We’re building the place where brokers can exit with dignity, scale with confidence, and trust that every move they make is protected.

The Problem

Brokers don’t know they can sell their book.

For most veteran agents, retirement has always meant walking away—and walking away from years of renewal income, client relationships, and built equity. There has never been a clear path to turn a Medicare book into a real transaction. We hear this same line over and over:

I thought I just walked away and that was it.
A retiring broker—the moment they realized there was another option.
Our Solution

We give every broker a clear path to exit. Valuation tools, anonymized listings, secure messaging, and buyer matching turn years of work into a real transaction—not a quiet goodbye. Whether you’re ready to step away or ready to scale, you finally have a marketplace built for the move.

Three ideas that shape everything we build.

01Our Mission

Empower brokers — both on their way out, and on their way up.

We provide a trusted and efficient marketplace for buying and selling Medicare books of business. We facilitate seamless exit strategies for those looking to transition, and create unparalleled growth opportunities for brokers ready to scale.

02Our Vision

Become the indispensable platform at the heart of the Medicare industry.

Empowering every broker to achieve their fullest potential through transparency, protection, and accessibility — while fostering a robust and thriving future for Medicare services.

03Built on Trust

Every transaction handled with care.

We prioritize data privacy, client protection, secure communication, and transparent processes — backed by industry expertise. Every listing, transaction, and interaction is held to that standard.

Two sides. One Exchange.

Medicare Book Exchange connects brokers preparing their next chapter with brokers writing their first.

For Sellers

Exit on your terms.

Brokers looking to exit or divest part of their business can list their book on our secure platform. We provide valuation tools, anonymized data presentation, and buyer matching to make the process clean and efficient.

  • Get a real valuation, not a guess.
  • Stay anonymous until you decide otherwise.
  • Walk away with dignity and value intact.
For Buyers

Acquire what already works.

Brokers eager to scale can browse vetted opportunities based on location, book size, client demographics, and more. This isn’t about leads—it’s about acquiring established relationships and recurring revenue.

  • Filter by region, size, and demographic.
  • See data before you sign anything.
  • Buy recurring revenue, not just prospects.

The people helping us spread the word.

Independent Medicare professionals who advocate for the Exchange and help connect brokers to the platform. They are partners—not employees, founders, or operators of Medicare Book Exchange.

Krissy Tenhagen
Ambassador

Krissy Tenhagen

Independent Medicare Professional

Krissy advocates for the Exchange and helps connect brokers to the platform.

Timothy Colson
Ambassador

Timothy Colson

Independent Medicare Professional

Timothy advocates for the Exchange and helps connect brokers to the platform.

Compensation disclosure: Ambassadors receive a referral fee for users who join the Exchange through their introductions. They did not develop, operate, or endorse this platform in an official capacity, and any opinions they share are their own.

Need a hand getting started? We’ve got you.

Whether you’re buying or selling, navigating the process can feel overwhelming—especially if it’s your first time. We’ll guide you every step of the way: creating your account, valuing your book, listing it for sale, or negotiating the right deal.

No pressure. No confusion. Just clear guidance to help you move forward with confidence.

Get personalized help

support@medicarebookexchange.com

Join the Exchange

Whichever side you’re on.

Whether you’re planning your exit or preparing to scale, Medicare Book Exchange is your partner in progress.